Campaign Module

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CellTrust Campaign Module

Set up any campaign via SMS, email or voice within minutes using CellTrust's intelligent rules based Campaign Module. Easily define auto-response rules, organize groups, integrate with third party applications and much more.

How does it work?

The CellTrust Campaign Module enables you to define a workflow for the messages received from users as well as a series of actions that should be executed once a message has arrived. Pre-defined actions in the Campaign Module cover most of the steps any campaign might require. Below step-by-step action items demonstrating many of the features:

Features

  • Choose a short code to run a campaign
  • Choose a keyword assigned to the campaign. It also provides sub-keywords for flexible messaging.
  • Match words and phrases for processing incoming messages
  • Detect email address in the body of incoming messages (perfect to build email databases using SMS campaign)
  • Define responses using pre-defined templates. (see Template Module for more details.
  • Define an auto-response (a text, or response generated from Templates)
  • Sending a link as Wap Push (clickable link on cell phone) which can be used to download multimedia content and files, such as ringtones, wallpaper, games, etc.
  • Signature of message (to show which brand or program is sending the message to the user)
  • Organizing users' numbers in different groups (all the users who have participated in a campaign will be listed under a group for future contact)
  • Auto-forwarding messages - incoming messages can be forwarded to another SMS or email (SMS2Email and SMS2SMs feature)
  • Integration to third party application - out going messages can be reported to a third party application via API with all the message details.
  • SMS Billing: Premium SMS can be sent back to the user (for example to charge user to buy a ringtone)
  • Double-opt in - if user is required to double opt-in for the charge it will be mark to automatically apply the process before charging the user.

The CellTrust Campaign Module has been one of the most widely used modules by our customers. Please don't be put off by what may seem complex. Stick with it and you will find that once you set up the first campaign, you will be hooked by its powerful and flexible features. The CellTrust Campaign Module enables you to set up almost any campaign across any vertical or sell your content within minutes. Please visit Campaign Module Tour to experience the power of this popular module.